This study explores and extends the development of the concept of consumption knowledge in the first and we think consumption knowledge owns the capability of productivity, like production knowledge. In the micro level we probe the contribution of consumption knowledge to wages on the Mincer equation of labor economics by modifying Mincer equation into that personal wages are determined by not only production knowledge but also consumption knowledge. We successfully testify that personal consumption knowledge can improve personal wages significantly, and further testify the personal consumption knowledge owned by an employee of high-level position, such as: a manager, a chief and a director, or owned by a worker engaged in relationship or communication can improve personal wages significantly greatly.

本文一開始先探討消費知識的觀念並且延伸發展。接著，在個體方面我們認為消費知識與生產知識一樣具有生產能力，並且應用在勞動經濟學所發展的Mincer 薪資方程式去做實證研究。我們認為個人的薪資不只決定於個人所擁有的生產知識(人力資本)的存量，個人的消費知識也可以提升薪資。經由此想法，我們建立修正的Mincer 薪資方程式，計量實證個人消費知識對於個人薪資的貢獻。我們成功驗證個人消費知識對於個人薪資有顯著的影響，並且更進一步地驗證高位階的個人，例如：經理、主管，或是專門從事於溝通以及公關工作的個人，其消費知識對於個人薪資有顯著大的貢獻。

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