企業為適應環境變動，創造顧客價值與滿足顧客需要，如何建立並維護良好的通路關係，一直是通路管理重要的議題。本研究由組織間通路所建立動機、協調機制以及整合程度等各方面來解釋通路成員之間的行為與特性，並且提出合適的通路協調機制。而企業網絡觀點提供了企業與成員合作之間的特性與效應，社會網絡觀點則說明了整體網絡的關係型態以及結構關係的緊密程度，通路網絡關係的建立，對於企業的通路目標與策略布局都會相當程度的影響。
本研究以網絡觀點探討在隨身碟產業通路之社會網絡分析中，連帶關係如何有助於組織的合作，並透過組織的通路型態與通路控制機制，分析組織面臨通路決策時所考量的合作動機與通路目標。在通路系統中，各種網絡因子的交互作用對於企業在通路關係管理中將會帶來什麼樣的影響，透過通路績效比較作為評估準則，檢視以企業與社會網絡分析所建構出之通路網絡關係受到這些因子之影響與改變。

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