研究生: |
布希莉 |
---|---|
論文名稱: |
Crowdfunding's Potential in Financing Start-Ups in Africa 非洲新創公司以眾籌模式募資之可行性分析 |
指導教授: | 林博文 |
口試委員: |
林博文
洪世章 涂敏芬 |
學位類別: |
碩士 Master |
系所名稱: |
科技管理學院 - 國際專業管理碩士班 International Master of Business Administration(IMBA) |
論文出版年: | 2014 |
畢業學年度: | 102 |
語文別: | 英文 |
論文頁數: | 63 |
相關次數: | 點閱:1 下載:0 |
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The aim of this paper is to identify if African entrepreneurs, individuals and/or SMEs are currently using international crowdfunding platforms to fund their projects, which categories are popularly funded, and how can an African country strengthen the quality of entrepreneurial projects in order to receive full funding on an international crowdfunding platform.
This paper has shown that the most active countries on the two leading crowdfunding websites are Ghana, Kenya, South Africa, Tanzania and Uganda. This is attributed to the various business and technology hubs, High Internet and social media penetration rates in these countries. The most supported categories are Art and creative related projects as well as social cause projects however the highest amount of total funded received is in the technology category. Therefore this paper has shown that the “crowd” is willing to funded viable African business ventures, which in turn reinforces crowdfunding’s potential in financing start-ups in Africa.
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