本研究探討數位內容服務的提供者在組織創新的過程中，如何與外部的網絡成員互動和合作，整合網絡中的知識和資源，創造新的價值。透過企業與社會網絡的觀點，探討數位內容服務提供者與網絡成員間的關係對於數位內容企業之組織創新的影響；並透過營運模式的分析找出影響組織創新的關鍵因子。
本論文研究對象主要以數位內容企業中的數位音樂和數位遊戲公司，經由蒐集公司的背景與案例公司與其他組織的合作關係，及組織創新的內容，探討網絡成員間的互動對於企業組織創新的影響。本研究透過企業網絡和社會網絡的觀點，分析數位內容個案組織創新的關鍵因子，認為案例公司會透過組織結構的調整和組織能力的培養，連結網絡成員間的知識和資源，進而創造新的營運模式。

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