本論文藉由「策略創業」所強調的結合創業精神（機會追求）與策略管理（優勢追求）的觀點，結合應用市場定位理論、資源基礎理論、網絡理論與創業精神理論此四個理論以解釋「廠商如何以策略創業行動追求價值創造？」。為探討此一議題，本論文紮根於台灣前三大半導體公司－聯電、台積電與華邦－此三個個案進行比較個案分析，並且經由此研究發展出一個策略創業整合性理論圖。此架構主張廠商在創業與成長過程中，可以透過機會辨識建立或調整市場定位，並在特定市場定位的前提下，利用各種不同類型的網絡取得互補性資源與進行機會開發，在此一機會追求與優勢追求的策略創業行動軌跡中追求價值創造。整體而言，本論文之研究結果應可延伸市場定位理論、資源基礎理論、網絡理論、創業精神理論與策略創業理論等五個範疇，並且說明廠商在成長過程追求價值創造之管理實務意涵。最後，提出本論文之研究限制與未來研究建議。

This paper examines the relationship between strategic management and entrepreneurship and develops insights that advance the boundaries of the two fields and addresses an alternative strategic entrepreneurship framework. The value of the framework in analyzing and explaining an issue of how firms use activities of strategic entrepreneurship to pursue value creation is determined through a grounded comparative case study of three successful Taiwanese semiconductor firms – UMC, TSMC, and Winbond. Four theories are employed: market position, resource-based, network, and entrepreneurship. We argue that firms can establish or adjust market positions through opportunity identification over time, use various networks to secure complementary resources, and thereby exploit opportunities. This paper concludes by discussing implications for theory, practice, and future research.

一、中文部分
天下編輯，1999年，曹興誠：聯電的霸業傳奇，天下雜誌。
古美蓮，2000年，數位英雄：12位科技新貴的經營哲學，商業周刊，頁131-141。
朱文潔，2001年，聯電集團：篳路藍縷的聯電之路，東方企業家。（http://magazines.sina.com.tw/cnglobalviews/contents/200303/200303-010_1.html）
吳鴻鈞，2001，行動、資源與信念：互動演化觀點，國立清華大學科技管理研究所碩士論文。
李旭東，2003，興業程序之探討：單一個案研究，國立清華大學科技管理研究所碩士論文。
李喬琚，2002年，拓荒：12位頂尖創業家的成功傳奇，天下雜誌，頁17-59。
林宏文，2003年3月3日，傳統晶圓代工已死：聯電另闢蹊徑，今週刊，頁50-54。
金麗萍，2001年，15位巨人哲學：企業家的學與思，商業周刊，頁125-134。
洪懿妍，2003年，創新引擎－工研院：台灣產業成功的推手，天下雜誌，頁49-58。
徐進鈺，1997年，臺灣積體電路工業發展歷程之研究－高科技、政府干預與人才回流，地理學報，國立臺灣大學理學院地理學系，頁33-48。
曹正芳，2003年10月8日，曹興誠蔡明介都不愛照相，經濟日報。
莊素玉，2000年9月1日，特寫華邦電子，遠見雜誌，頁10-160。
郭奕伶，2002年12月29日，華邦電子：虧損新臺幣一百億元轉型訪談，E-Paper。
章青駒，1999年10月，談IC公司的定位問題，中文半導體技術雜誌，頁36-37。
黃釩哲，2003，策略興業與成長：以華邦電子為個案研究，國立清華大學科技管理研究所碩士論文。
楊艾俐，1998，IC教父—張忠謀的策略傳奇，天下雜誌。
臺灣地區集團企業研究，2002，2003，2004，光碟版，中華徵信所。
蔡碧鳳，2003，策略創業軌跡之探討，國立清華大學科技管理研究所碩士論文。
藍麗娟，2002年4月，不要生涯規劃，只要Adaptive，CHEERS雜誌，頁31-36。

二、英文部分
Aldrich, H. and Zimmer, C. 1986. Entrepreneurship through social networks. In The Art and Science of Entrepreneurship. Sexton, D. L. and Smilor, R. W. (eds.). 3-23. Cambridge, Mass.: Ballinger.
Alvarez, S. A. and Busenitz, L. W. 2001. The entrepreneurship of resource-based theory. Journal of Management, 27: 755-775.
Anderson, A. R. and Miller, C. J. 2003. “Class matters”: human and social capital in the entrepreneurial process. The Journal of Socio-Economics, 32: 17-36.
Andrews, K. R. 1971. The Concepts of Corporate Strategy. Homewood, IL: Dow-Jones Irwin.
Ardichvili, A., Cardozo, R., and Ray, S. 2003. A theory of entrepreneurial opportunity identification and development. Journal of Business Venturing, 18: 105-123.
Bain, J. S. 1956. Barriers to New Competition. Cambridge, MA: Harvard University Press.
Bain, J. S. 1959. Industrial Organization. New York: Wiley.
Barney, J. B. 1986. Strategic factor markets: Expectations, luck and business strategy. Management Science, 5: 1231-1241.
Barney, J. B. 1991. Firm resources and sustained competitive advantage. Journal of Management, 17(1): 99-120.
Barney, J. B. 2001. Is the resource-based “view” a useful perspective for strategic management research? Yes, Academy of Management Review, 2(1): 41-56.
Benson-Rea, M. and Wilson, H. 2003. Networks, learning and the lifecycle. European Management Journal, 21(5): 588-597.
Bhide, A. 1999. The Origin and Evolution of New Businesses. Oxford: The Oxford University Press.
Birley, S. 1985. The role of networks in the entrepreneurial process. Journal of Business Venturing, 1: 107-117.
Brass, D. J. 1992. Power in organizations: a social network perspective. Research Political Sociology, 4: 295-323.
Brown, B. and Butler, J. E. 1995. Competitors as allies: a study of entrepreneurial networks in the U. S. wine industry. Journal of Small Business Management, 33(3): 57-66.
Bruyat, C. and Julien, P.-A. 2000. Defining the field of research in entrepreneurship, Journal of Business Venturing, 16(2): 165-180.
Busenitz, L. W., West III, G. P., Shepherd, D., Nelson, T., Chandler, G. N., and Zacharakis, A. 2003. Entrepreneurship research in emergence: Past trends and future directions. Journal of Management, 29(3): 285-308.
Carlsson, B. and Mudambi, R. 2003. Globalization, entrepreneurship, and public policy: A systems view. Industry and Innovation, 10(1): 103-116.
Casson, M. 1997. Entrepreneurial networks in international business. Business and Economic History, 26(2): 811-823.
Caves, R. E. 1972. American Industry: Structure, Conduct, and Performance. 3rd ed. NJ: Prentice-Hall, Englewood Cliffs.
Chandler, A. D. 1962. Strategy and Structures: Chapters in The History of The Industrial Enterprise. Cambridge, MA: MIT Press.
Cole, A. H. 1968. Meso-economics: A contribution from entrepreneurial history. Explorations in Entrepreneurial History. 6(1): 3-33.
Coleman, J. 1990. Foundations of Social Theory. Cambridge: Belknap Press.
Cooper, A. C. 2001. Networks, alliances and entrepreneurship. In Strategic Entrepreneurship: Creating A New Integrated Mindset. Hitt, M. A., Ireland, R. D., Camp, S. M., and Sexton, D. L. (eds.). Oxford, UK: Blackwell.
Davidsson, P. and Honig, B. 2003. The role of social and human capital among nascent entrepreneurs. Journal of Business Venturing, 18(3): 301-331.
Eckhardt, J. T. and Shane, S. A. 2003. Opportunities and entrepreneurship. Journal of Management, 29(3): 333-349.
Eisenhardt, K. M. 1989. Building theories from case study research. Academy of Management Review, 14(4): 532-550.
Ernst, D. 2000. Inter-organizational knowledge outsourcing: What permits small Taiwanese firms to compete in the computer industry? Asia Pacific Journal of Management. Aug, 17(2): 223-256.
Freeman, J. and Hannah, M. T. 1982. Niche width and the dynamics of organizational populations. American Journal of Sociology, 88: 1116-1145.
Gantner, W. B. 1990. What are we talking about when we talk about entrepreneurship? Journal of Business Venturing, 5(1): 15-29.
Gartner, W. B. 1985. A conceptual framework for describing the phenomenon of new venture creation. Academy of Management Review, 10(4): 696-706.
Gartner, W. B. and Birley, S. 2002. Introduction to the special issue on qualitative methods in entrepreneurship research. Journal of Business Venturing, 17(5): 387-395.
Ginsberg, A. 1994. Minding the competition: From mapping to mastery. Strategic Management Journal, Winter Special Issue, 15: 153-174.
Glaser, B. G. and Strauss, A. L.1967. The Discovery of Grounded Theory: Strategies for Qualitative Research. Chicago, IL: Aldine.
Greve, H. R. 1996. Patterns of competition: The diffusion of a market position in radio broadcasting. Administrative Science Quarterly, 41(1): 29-60.
Gulati, R. 1995. Social structure and alliance formation patterns: A longitudinal analysis. Administrative Science Quarterly, 40: 619-652.
Gulati, R., Nohria, N., and Zaheer, A. 2000. Strategic networks. Strategic Management Journal, 21(3): 203-215.
Hannan, M. T. and Freeman, J. 1977. The population ecology of organizations. American Journal of Sociology, 82: 929-964.
Heracleous, L. and Murry, J. 2001. Networks, interlocking directions and strategy: Toward a theoretical framework. Asia Pacific Journal of Management, 18(2): 137-160.
Hite, J. M. and Hesterly, W. S. 2001. The evolution of firm networks: From emergence to early growth of the firm, Research notes and commentaries. Strategic Management Journal, 22: 275-286.
Hitt, M. A. and Ireland, R. D.　2000. The intersection of entrepreneurship and strategic management research, In Handbook of Entrepreneurship. Sexton, D. L. and Landstrom, H. (eds.). Oxford, UK: Blackwell. 45-63.
Hitt, M. A., Ireland, R. D., Camp, S. M., and Sexton, D. L., 2001. Guest editors’ introduction to the special issue strategic entrepreneurship: Entrepreneurial strategies for wealth creation. Strategic Management Journal, 22: 479-491.
Hoang, H., and Antoncic, B. 2003. Network-based research in entrepreneurship: A critical review. Journal of Business Venturing, 18(2): 165-187.
Hofer, C. W. and Schendel, D. 1978. Strategy formulation: Analytical Concepts. St. Paul, MN: West.
Holt, D. 1998. Does cultural capital structure American consumption? Journal of Consumer Research, 25(1): 25-79.
Horst, R. V. D., Nijsen, A., and Gulhan, S. 2000. Regulatory policies and their impact on SMEs in Europe: the case of administrative burdens, In Handbook of Entrepreneurship. Sexton, D. L. and Landstrom, H. (eds.). Oxford, UK: Blackwell. 128-149.
Hung, S.-C. 2002. Mobilising networks to achieve strategy difference. Long Range Planning, 35(6): 591-613.
Ireland, R. D., Hitt, M. A., Camp, S. M., and Sexton, D. L. 2001. Integrating entrepreneurship actions and strategic management actions to create firm wealth. Academy of Management Executive, 15(1): 49-63.
Khilstrom, R. and Laffont, J. 1979. A general equilibrium entrepreneurial theory of firm formation abased on risk aversion. Journal of Political Economy, 87(4): 719-748.
Kirzner, I. 1973. Competition and entrepreneurship. Chicago: The University of Chicago Press.
Kirzner, I. 1997. Entrepreneurial discovery and the competitive market process: An Austrian approach. The Journal of Economic Literature, 35: 60-85.
Kodithuwakku, S. S. and Rosa, P. 2002. The entrepreneurial process and economic success in a constrained environment. Journal of Business Venturing, 17(5): 431-465.
Learned, E. P., Christensen, C. R., Andrews, K. R., and Guth, W. D. 1969. Business Policy: Text and Cases. Homewood, IL: Irwin.
Leibenstein, H. 1978. General X-efficiency and Economic Development. New York: Oxford University Press.
Liu, T.-H., Chu, Y.-Y., Hung, S.-C., and Wu, S.-Y. (forthcoming) Technology entrepreneurial styles: A comparison of UMC and TSMC, International Journal of Technology Management.
Low, M. B. and Abrahamson, E. 1997. Movements, bandwagons, and clones: Industry evolution and the entrepreneurial process. Journal of Business Venturing, 12(6): 435-457.
Low, M. B. and MacMillan, I. C. 1988. Entrepreneurship: Past research and future challenge. Journal of Management, 14(2): 139-161.
Mahoney, J. T. and Rajendran, P. J. 1992. The resource-based view within the conversation of strategic management. Strategic Management Journal, 13(5): 363-380.
Mason, E. 1939. Price and production policies of large-scale enterprise. American Economic Review, 29: 61-74.
McClelland, D. C. 1967. The Achieving Society. New York: Free Press.
McEvily, B., and Zaheer, A. 1999. Bridging ties: A source of firm heterogeneity in competitive capabilities. Strategic Management Journal, 20: 1133-1156.
Merton, R. K., Fiske, M., and Kendall, P. L. 1990. The Focused Interview: A Manual of Problems and Procedures. 2nd ed. New York: Free Press.
Nahapiet, J. and Ghoshal, S. 1998. Social capital, intellectual capital, and the organizational advantage. Academy of Management Review, 23(2): 242-266.
Noda, T. and Collis, D. J. 2001. The evolution of intraindustry firm heterogeneity: Insights from a process study. Academy of Management Journal, 44(4): 897-925.
Nohria, N. and Eccles, R. G. 1992. Networks and Organizations. Cambridge, MA: Harvard Business Press.
O’Donnell, A., Gilmore, A., Cummins, D., and Carson, D. 2001. The network construct in entrepreneurship research: A review and critique. Management Decision, 39(9): 749-759.
Oliver, C. 1990. Determinants of interorganizational relationships: Integration and future directions. Academy of Management Review, 15(2): 241-265.
Oliver, C. 1997. Sustainable competitive advantage: Combining institutional and resource-based views. Strategic Management Journal, 18(9): 697-713.
Park, S. H. and Luo, Y. 2001. Guanxi and organizational dynamics: Organizational networking in Chinese firms. Strategic Management Journal, 22(2): 455-477.
Patton, M. Q. 1987. How to Use Qualitative Methods in Evaluation. Newbury Park, CA: Sage.
Peteraf, M. A. 1993. The cornerstones of competitive advantage: A resource-based view. Strategic Management Journal, 14(3): 179-191.
Porter, M. 1980. Competitive Strategy: Techniques for Analyzing Industries and Competitors. New York: Free Press.
Porter, M. 1981. The contributions of industrial organization to strategic management. Academy of Management Journal, 4: 609-620.
Porter, M. 1985. Competitive Advantage: Creating and Sustaining Superior Performance. New York: Free Press.
Porter, M. 1990. The Competitive Advantage of Nations. New York: Macmillan.
Porter, M. 1991. Towards a dynamic theory of strategy. Strategic Management Journal, Winter Special Issue, 12: 95-117.
Porter, M. 1994. Toward a dynamic theory of strategy. In Fundamental Issues in Strategy. Rumlet, R. P., Schendel, D., and Teece, D. (eds.). Cambridge, MA: Harvard Business School Press. 423-461.
Ragin, C. C. 1987. The Comparative Method－Moving Beyond Qualitative and Quantitative Strategies. London: University of California Press.
Ramachandran, K. and Ramnarayan, S. 1993. Entrepreneurial orientation and networking: Some Indian evidence. Journal of Business Venturing, 8(6): 513-524.
Riddle, L. A. and Gillespie, K. 2003. Information sources for new ventures in the Turkish clothing export industry. Small Business Economics. 20(1): 105-120.
Rumlet, R. P., Schendel, D., and Teece, D. 1994. In Fundamental Issues in Strategy. Rumlet, R. P., Schendel, D., and Teece, D. (eds.). Cambridge, MA: Harvard Business School Press. 9-47.
Schroeder, R. G., Buckman, J., and Cardozo, R. N. 1996. New Value Creation: The Next Development in Quality Management. Minneapolis: Carlson School of Management, University of Minnesota.
Schumpeter, J. 1934. Theory of Economic Development. Cambridge, MA: Harvard University Press.
Sexton, D. L. and Bowman, N. 1985. The entrepreneur: A capable executive and more. Journal of Business Venturing, 1(1): 129-140.
Sexton, D. L. and Landström, H. 2000. Handbook of Entrepreneurship. Blackwell: Oxford.
Shane, S. and Venkataraman, S. 2000. The promise of entrepreneurship as a field of research. Academy of Management Review, 25(1): 217-226.
Spanos, Y. E. and Lioukas, S. 2001. An examination into the causal logic of rent generation: Contrasting Porter’s competitive strategy framework and resource-based perspective. Strategic Management Journal, 22(10): 907-934.
Stevenson, H. H., Roberts, M. J., and Grousbeck, H. I. 1985. New Business Ventures and the Entrepreneur. Homewood, IL: Irwin.
Strauss, A. and Corbin, J. 1990. Basics of Qualitative Research: Grounded Theory Procedures and Techniques. London, CA: Sage.
Stuart, T. E. 2000. Interorganizational alliances and the performance of firms: a study of growth and innovation rates in a high-technology industry. Strategic Management Journal, 21(8): 791-811.
Sue, B. 1985. The role of networks in the entrepreneurial process. Journal of Business Venturing, 1(1): 107-117.
Teece, D. J. 1986. Profiting from technological innovation: implications for integration, collaboration, licensing and public policy. Research Policy, 15: 785-805.
Teece, D. J., Pisano, G., and Shuen, A. 1997. Dynamic capabilities and strategic management. Strategic Management Journal, 18(7): 509-533.
Thomke, S., and Kuemmerle, W. 2002. Asset accumulation, interdependence and technological change: Evidence from pharmaceutical drug discovery. Strategic Management Journal, 23: 619-635.
Tsang, E. 1998. Can guanxi be a source of sustained competitive advantage for doing business in China? Academy of Management Executive, 12(2): 64-72.
Venkataraman, S. 1997. The distinctive domain of entrepreneurship research: An editor’s perspective. In Advances in Entrepreneurship, Firm emergence and Growth. Katz, J. and Brockhaus, R. (eds.). Greenwich, CT: JAI Press. 3: 119-138.
Venkataraman, S. and Sarasvathy, S. D. 2001. Strategy and entrepreneurship: Outlines of an untold story. In Handbook of Strategic Management. Hitt, M. A. Freeman, E., Harrison, J. S. (eds.). Oxford: Blackwell.
Wilson, H. I. M. and Appiah-Kubi, K. 2002. Resource leveraging via networks by high-technology entrepreneurial firms. Journal of High Technology Management Research, 13: 45-62.
Yin, R. K. 1994. Case Study Research: Design and Methods. 2nd ed. London, CA: Sage.
Yoffie, D. B. and Bergenstein, S. 1985. Creating political advantage: The rise of the corporate political entrepreneur. California Management Review, 28(1): 124-139.